Stage Electrics has recently supplied an SD7 digital console to the Royal Shakespeare Theatre (RST) in Stratford Upon Avon. With this sale, Stage Electrics successfully completed triple sales of the ground breaking SD Series which includes the sale of the SD7, SD8 and 2 SD9’s.
Since winning the contract to supply all the loose equipment as part of the £112.8 million project ongoing at the RST, Stage Electrics Business Development Manager Andy Elsegood, in conjunction with DiGiCo supplied the top of the range SD7 digital console into the RST, which is due to open its doors this month for a series of preview events and activities.
The SD series have already set a new benchmark for all digital consoles on the market, by providing its users more power, flexibility and creativity whilst still being serviceable, compact and user-friendly. Both the SD7 and SD8 have already proved to be very successful in the upper end of the live music and theatre industry. The recently released SD9 has demonstrated its value and popularity by successfully tapping into the more budget conscious markets where there is still a demand for the highest production values.
Stage Electrics Technical Sales Manager for Audio, Vince Borrelli commented “With a culmination of a lot of work from Stage Electrics sales team, we have been able to demonstrate and supply the whole range of DiGiCo’s SD consoles. Clients from different areas of the industry with varying needs had their expectations met by the DiGiCo consoles, giving them a high quality solution”.
The SD8 was the perfect product for Dave Turner, Managing Director of Bullet Sound, leading PA Company based in Stoke on Trent.
“We needed a console that was equally at home doing a corporate event or a rock & roll show so the SD8 with its flexibility and ease of use, not to mention the superb audio quality, was the only console that ticked all the boxes for us” said Dave.
“Working closely with Dave, we were able to find the ideal product that met all his needs.. Normally an analogue console would have been his first choice; however once he spent a few hours testing out the SD8 he knew it was the perfect product for him and a huge investment for the future”, continued Vince.
The SD9 has been created in the same mould as its bigger brothers the SD7 and SD8, making it the ideal product for
Andy Magee, Director of South Shields-based Company Technical KnowHow and Andrew Struley, Technical Manager of Torch Theatre, Pembrokeshire, who have both recently invested in this new series.
“Over the course of a few weeks we spent a lot of time with Neal Tomlinson, Business Development Manager from Stage Electrics discussing and testing out a variety of consoles available. However when our current system came to the end of its life, we needed a new console straightaway for a production coming up. Neal demonstrated the DiGiCo SD8 and the moment we heard the sound clarity it produced, we knew we wanted a DiGiCo console” commented Andrew Struley.
“We have not used DiGiCo before; the SD8 was incredible, just a dream to use and with the SD9 having all of DiGiCo’s impressive internal systems it is just outstanding. We purchased the SD9 and it transformed our less than average system into a quality P.A. – just by plugging it in. We have used it on many of our recent shows including, Moriston male voice choir, 3 amateur productions, the Prince’s Trust, and our own production of Julia by the Torch Youth Theatre.” continued Struley.
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