London based projection artist and designer Ross Ashton launches his new creative venture – The Projection Studio – which will be dedicated to the specialist art of large format video and PIGI projection in which Ashton is a worldwide expert.
Since 1992, Ashton has headed monumental projection company E/T/C UK, which was acquired as part of the founding process of The Projection Studio.
With the rapid expansion of Ashton’s work as a creative designer in the last 2 years, The Projection Studio establishes him as an independent creative force with the flexibility to work on any projects, with hardware supplied by any company.
The move to broaden his creative horizons comes after a busy and productive year of producing specially commissioned works for an array of eclectic and exciting projects. These have included Festivals of Light in the cities of York and Durham in the UK, Pittsburg in the US and for the Rheinpartie Festival in Germany, where he transformed the landmark Germania statue into ‘Europa’.
Most recently, he produced two stunning shows in unique settings for the finale of Cambridge 800.
“Crown of Light”, Ashton’s light installation onto Durham’s famous Cathedral, was cited as a key reason why Durham’s Lumière has won the Culture Award North East for Best Event. His other award winning work has included 2009’s Burns Illuminated, a celebration of the life and works of Scotland’s most famous poet, Robert Burns, in Glasgow.
“It was essential to be able work as an artist in my own right and on projects of my choosing,” states Ashton, who has just signed a 3 year deal to create and produce projection content for the Edinburgh Tattoo.
He also believes that this will open pathways to more consultancy work for clients worldwide, and already has been appointed as the consultant for a large scale permanent son et lumière production in New Delhi, India.
He intends to build relationships with leading projection hardware suppliers around the world, and hopes that the cross-fertilization of knowledge and ideas will continue to bring new energy and imaginative daring to this very memorable form of light art.
For more press info on The Projection Studio, please contact Louise Stickland on +44 (0)1865 202679/+44 (0)7831 329888 or Email [email protected]. To contact The Projection Studio direct, please call +44 208 477 4490.
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